Playboy is non-excluise. A) They pay shit cause they are broke B) The app they launched a few years to compete with Onlyfans was called "Centerfold". It failed miserably and they merged it with the Playboy app this year. Now everyone and their sister is called a Playboy Bunny cause they add anyone. C) They get little traffic so any girl on there makes little to no money from Playboy. That is why they are non-exclusive. Onlyfans has like 90% of the market share. Fansly has about 7%. And the rest are fighting over the last 3%. Playboy is probably under Fanfix, BrandArmy, and Passes. Playboy is not even a flea on Onlyfans's ass.
Here are a few examples showing Playboy can't pay anyone to have them be exclusive
This chick is another social media influencer on there
But she also has her Fanfix
Here is another social media girl
Still has her Onlyfans
Here is a known Instagram model
Still got her Onlyfans
Now Lexi was one of those chicks that tried to duplicate Onlyfans with her own site. Some agencies tried to create their own websites for their models to avoid giving OF their 20% cut. But all of them have failed cause they all ran into the same issues. A) No traffic. B) Too costly to run C) People don't want to sub or buy content from individual model sites. Lexi probably sold shit on her website.
My belief is she will make an Onlyfans soon and that is why her site is shutting down. It's not because of Playboy cause those dudes are broke as hell going into 2024. And no one makes money with Playboy. The only thing Playboy makes money on now is selling their Playboy Bunny logo for merch.